Smile

One of the first UK 24 hours internet banking site aimed at offering a new fun approach to retail banking.

The results are a compelling online experience that continues to drive a fierce brand loyalty, being voted in the top 2 for banking customer satisfaction… and it's magnolia not pink!

Client: Smile
Activity: website
Commissioned by: The Co-operative Bank
Sector: Consumer / FMCG
» www.smile.co.uk

Services provided:
Creative Strategy
Concept Innovation
User Experience Methodologies
Visual Interface Design
Production Oversight

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